Stop pitching influencers.Let them pitch you.
- Publish your campaign and US influencers apply on their own.
- You get a list at least twice the size of the headcount you want.
- Then you pick who you work with.
From $500 per influencer. Prices in USD, before tax.
Finding influencers is easy.
Getting a reply isn't.
Subscription influencer tools are built to sort and filter lists. Even with mass DMs and automated outreach, nothing happens if the influencer never answers.
No matter how good the tech is, influencer marketing only starts when the influencer shows up.
If you've ever seeded in the US, you already know
Ghosting, again and again
Things look good, then one day they go quiet. All that outreach time, gone.
Product in, influencer gone
The package arrives and the post never does. The product and shipping don't come back.
Read, no reply
They saw it and never answered. It happens all the time.
So casting doesn't start with who to send to. It starts with who said yes.
Here's how one baby brand got started.
They wrote down
who they wanted.
We're a baby brand. We'd like to work mainly with young moms in LA who have a child under 6, at least 10K TikTok followers, and experience with baby products. Knowing the child's age would help us send the right product.
We published the campaign with those exact conditions.
In 3 days, 86 influencers applied.
The brand looked through the list and picked 5.
Location, child's age, follower count and product experience make a demanding brief, and the more specific you are, the sharper the list gets.
Set your headcount.
We bring at least double.
We built this structure over years of running campaigns with more than 10,000 influencers. You don't have to chase people down one by one.
- 01
Pick a minimum and headcount
Choose a minimum follower count and how many influencers you want, then describe who you're looking for, like the baby brand above. We finalize the recruiting conditions with you.
- 02
Pay
You pay up front for the headcount you set. We only publish paid campaigns, so influencers know it's a campaign that will actually run.
- 03
Publish, recruit for 7 days
We post the fee, conditions, and number of spots to our US influencer network. Influencers who want in apply on their own.
- 04
At least a 2x list
We check every applicant against your conditions and send at least twice your headcount. If more apply, you get all of them.
- 05
You pick
You get 5 business days to review the list and choose. The choice is always yours.
At least double
the headcount you want.
Set 10 and you get a list of at least 20. If more apply during recruiting, you get every one. We never show you only part of it.
Profile link
Jump straight to each influencer's channel and see their content.
Channel details
Follower range and the kind of content they make.
Screening notes
Our check on whether they match what you asked for. This is what we do best.
You make the pick. We never choose for you.
Work with Micro Influencers.
For better quality.
Beyond Beauty.
Every category works.
Food, wellness, home, hair care, accessories, pets. Influencers who cover your category can apply to your campaign.
The price per influencer is fixed.
Pay only for the headcount you set.
Casting campaigns currently run with TikTok micro-influencers. The 100K+ minimum is coming soon. If you need it now, get in touch.
- Each number is a minimum follower count. Influencers above it who apply stay on your list.
- Influencer pay rises with the minimum, so a higher minimum brings you larger accounts.
- Prices in USD, before tax.
All of this is included
- Influencer fee (payment and transfer fees included)
- Recruiting, screening, and a list at least 2x your headcount
- Contracts with influencers
- Content brief and scheduling
- One dedicated video (45s+)
- Draft review and one revision
- Replacement if a video never goes up
- Posts stay live for at least 3 months
- Results report
What you handle separately
- Product and shipping
- We recommend shipping with Amazon MCF. Fulfillment through us is quoted separately.
- Usage rights
- Add them only if you want to run a video as an ad or on your own channels.
Before you pay,
know how it works.
We finalize the conditions with you first. After payment, the campaign runs by these rules.
At least 2x
We recruit for 7 days and send at least twice your headcount. We keep recruiting until we get there.
One extra week
If there aren't enough people you like, we recruit for one more week and send the extra applicants. After that, you pick your full paid headcount.
5 business days to pick
You get 5 business days after the list arrives to review it and choose.
Payment is final
Payment can't be refunded once it's made. In return, we make sure your full paid headcount actually runs.
Contracts and replacements
We sign a contract with everyone you pick. If someone goes quiet or never posts, we replace them from the list and you ship product to the replacement.
Live for at least 3 months
Videos stay on the influencer's account for at least 3 months. It's in the contract.
When the campaign wraps,
turn the best videos into ads.
Usage rights aren't part of the base price. Once videos are live, add them only for the influencers you like or the videos that performed.
+20%
Spark Ads, 30 days
Run the influencer's own post as a TikTok ad.
+30%
Spark Ads, 60 days
The same, for 60 days.
+50%
Usage rights, lifetime
Download the video and use it in Meta ads, on your Amazon listing, or on your own channels.
- Each rate is a percentage of that influencer's fee.
- We make the offer to the influencer, and they can say no.
- We brief influencers to use commercially licensed audio from the start, so the video can run as an ad later.
Subscription matching tools
start in a different place.
The difference is the starting point. Instead of finding and persuading, we gather the people who already said yes.
After you pick,
here's how it runs.
From selection to report takes 6 to 8 weeks on average, depending on headcount and influencer schedules.
- 1
SelectionYour brand
You get 5 business days to review the list and choose your influencers.
Your brand
- 2
ContractsToomyung People
We sign contracts with the influencers you picked. If someone doesn't respond, we swap in another candidate.
Toomyung People
- 3
ShippingYour brand
We send you the shipping addresses and you ship the product. We recommend Amazon MCF.
Your brand
- 4
Draft reviewTogether
You review each draft before it goes live and can ask for one revision.
Together
- 5
PostingToomyung People
The video goes live on the influencer's account and stays up for at least 3 months.
Toomyung People
- 6
Results reportToomyung People
We pull together how the posted videos performed.
Toomyung People
- 7
Whitelisting add-onYour brand
Optional. Pick the best videos and add Spark Ads or lifetime usage rights.
Your brand
Casting campaigns
we have run
The actual campaign pages we used to recruit influencers.
Parenting appFeverCoachParenting app for the nights your child runs a fever.View campaign page(opens in a new tab)
WellnessNutrioneDaily wellness sticks from Korea: organic olive oil, lemon juice and matcha latte enzyme.View campaign page(opens in a new tab)
FragranceAlora by L'AFFAIRExtrait de Parfum from a UAE fragrance house.View campaign page(opens in a new tab)
Request
casting
Send the form and we'll finalize the conditions with you, then share payment details.
If your conditions look too narrow to recruit for, we'll tell you before you pay.
There's no cost to request. Payment happens only after the conditions are set.
FAQ
- The price per influencer is fixed by minimum follower count. With the current launch offer it is $500 for 10K+, $800 for 30K+, $1,200 for 50K+, and $1,500 for 80K+ (before tax). You pay up front for the headcount you set.
- They can, and if they do they stay on your list. It isn't guaranteed, though. Influencer pay rises with the minimum, so influencers with larger audiences mostly apply to campaigns with a higher minimum. Set the minimum to match the level you want.
- Because we only publish campaigns that are paid for. Influencers know the campaign will actually run, and that's why they apply.
- If there aren't enough people you like, we recruit for one more week and send the extra applicants. After that, you pick your full paid headcount. The list only includes influencers who meet the conditions we set together before payment.
- There are no refunds after payment, which is why we finalize the recruiting conditions with you first. We make sure your full paid headcount runs, replacing anyone whose video never goes up.
- We sign a contract with everyone you pick. If they don't respond at the contract stage, we swap in another candidate before you ship anything. If they get the product and still don't post, we replace them from the list and you ship the product once more.
- Every influencer is asked to label the post as sponsored, for example with #ad, as US rules require. We check it when we review the video.
- As specific as your product needs: location, family, pets, skin type, product experience. We check every applicant and note it on the list. If the conditions are too narrow, we'll tell you before you pay.
- We recommend Amazon MCF. Once you've picked, we send you the shipping addresses. Fulfillment through us is quoted separately. Product and shipping aren't part of the per-influencer price.
- Usage rights aren't in the base price. After the campaign you can add Spark Ads for 30 days (+20%) or 60 days (+30%), or lifetime usage rights (+50%), for the videos you choose. The influencer has to accept.
- Influencers above your minimum who apply stay on your list. Campaigns with a 100K+ minimum are coming soon. If you need it now, get in touch.
- We let them know, and we invite them first when the next campaign that fits them opens. Keeping applicants coming back is part of our job.
- Seeding ships your product and brings in a high volume of TikTok reviews. Casting gathers influencers who match your conditions, you pick who to work with, and they're paid for the video.
- Both are now one service: Casting Campaigns. The base is a paid influencer campaign, where US TikTok influencers are paid to make and post a video. To run those videos as ads, which is what our old UGC service covered, add Spark Ads or usage rights. We call it casting because instead of pitching influencers one by one, we publish your campaign, influencers apply, and you pick.
01 / 14
How much does it cost?
The price per influencer is fixed by minimum follower count. With the current launch offer it is $500 for 10K+, $800 for 30K+, $1,200 for 50K+, and $1,500 for 80K+ (before tax). You pay up front for the headcount you set.